2003 PMA U book marketing tapes & 42 PMA newsletters Immerse yourself in publishing & book marketing knowhow Start Price USD 125.00 Current Price USD 125.00 Time Left - Bid Count 0 Buy It Now Price - Reserve Price - Start Time Saturday, November 22, 2008 End Time Saturday, November 29, 2008 Location Nashville, TN See more about '2003 PMA U book marketing tapes & 42 PMA newsletters' Description As a package deal, I'm offering 31 cassette tapes/recordings of presentations by various experts at the 2003 PMA (formerly Publishers Marketing Association, now Independent Publishers Marketing Association) Publishers University. I'll throw in 42 back issues of the PMA Independent newsletter and 7 back issues of the SPAN (Small Publishers Association of North America) newsletter. Cassette tapes/presentations:"Marketing of a Title from Beginning to End""How to Create a Promotional Media Tour: No News Is Bad News""B & T, Ingram, Koen & Regional Wholesalers""How to Write a Business Plan & Build Your Business Step-by-Step""Thinking Outside the Box: Adding Creativity to Your Marketing Plans""Redefining the Basics: The 2003 Media Kit""Marketing Tips to Help You Design Great Covers""How to Launch a Book Online & Keep it in Orbit""Publishers Legal Clinic" (3 tapes)"Ebooks: Understanding & Mastering the Basics""The PMA Basic Publicity Course, Part II: Attracting Print & Broadcast Attention" (2 tapes)"Branding Your Company and Your Books""Lining Up Distribution and Making It Work: What's Best for My Company?""How to Make Good Book Club Deals""Creating a High Performance Publishing Company""Controlling Your Books & Increasing Your Profits with POD""B & B, Borders & the Independents""Budget Basics for Publishers, Editors & Beginners: Forecasting Sales, Returns, Costs, and Cash Flow""Internet Law & Marketing for the Modern Publisher: Know your E-rights""Creating a Small Press Bestseller""How to Create a Bookmap""Getting Through to Libraries: What Does It Really Take?""Publishers' Catalogs: Making Them Work for You""The PMA Financial Management Course: How to Grow Your Business and Talk Knowledgeably to Your Accountant""E-marketing: E-mail & Website Promotion Secrets""Developing Realistic & Cost Effective Marketing Plans""How to Be a Publisher, Plan Strategically, & Build Your Company""Killing Costs & Increasing Professionalism Through Website Business Systems Integration"Newsletters:42 issues of the PMA Independent newsletter between 10/2003 and 12/2007 and 7 issues of the SPAN (Small Publishers Association of North America) Connection newsletter between 6/2003 and 11/2007. Place a Bid!